Cookie Policy
Effective Date: July 07, 2026 | Last Updated: July 24, 2026
Gov2Biz Inc. | Website Cookies and Tracking Technologies
1. Scope of this Cookie Policy
This Cookie Policy explains how Gov2Biz Inc. (“Gov2Biz,” “we,” “us,” or “our”) uses cookies and similar technologies on the Gov2Biz marketing website at
https://gov2biz.com.
This Cookie Policy applies to website cookies, pixels, tags, scripts, local storage, session storage, and similar technologies used for website functionality, security, analytics, live chat, embedded content, advertising, retargeting, and campaign measurement.
This Cookie Policy does not govern cookies or similar technologies used inside Gov2Biz SaaS applications, government agency portals, or agency-configured systems. Those environments are governed by applicable agency notices, customer contracts, and separate Gov2Biz application policies or agreements.
2. What Are Cookies and Similar Technologies?
Cookies are small text files placed on your browser or device when you visit a website. They help websites function, remember preferences, secure forms, analyze traffic, support live chat, embed videos, measure campaigns, and deliver or measure relevant advertising.
Similar technologies include pixels, tags, scripts, SDKs, local storage, session storage, and device or browser identifiers that perform similar functions.
3. Our Privacy-Forward Cookie Consent Approach
Gov2Biz uses a stricter, opt-in cookie consent approach for the website. The cookie banner is intended to give visitors the ability to Accept All, Reject All, or Manage Choices before non-essential cookies are placed or non-essential tracking technologies are activated.
Strictly necessary cookies and similar technologies may be used before consent because they are required to operate the website, remember privacy choices, secure forms, prevent spam or abuse, manage traffic, or provide essential security functionality.
| Control |
What it does |
| Accept All |
Allows all cookie categories and similar technologies described in this Cookie Policy. |
| Reject All |
Rejects non-essential cookies and similar technologies. Strictly necessary cookies and technologies remain active. |
| Manage Choices |
Allows you to accept or reject cookies by category, such as functional, analytics, or advertising cookies. |
| Your Privacy Choices |
A persistent footer link that reopens the cookie preference center so you can change or withdraw consent at any time and opt out of sale/share-related or targeted advertising technologies where applicable. |
| Global Privacy Control |
Where required by applicable law and technically supported, a legally recognized browser-based opt-out signal such as Global Privacy Control will be treated as an opt-out request for the browser or device sending the signal. |
Where Google Consent Mode is enabled, Google services may receive limited cookieless consent-state or measurement signals when advertising consent is denied. These signals are intended to communicate the visitor’s consent state and do not place advertising cookies or enable personalized advertising without consent.
You can also block or delete cookies through your browser settings. If you block all cookies, some website features may not function properly.
4. Types of Cookies We Use
| Category |
Purpose |
Consent status |
| Strictly Necessary and Security Cookies |
Enable core website functionality, remember consent preferences, manage traffic, detect bots, support page rendering, secure forms, and provide essential website or service security. |
Always active because the website cannot function securely without them. |
| Functional Cookies |
Enable optional embedded media and user-experience functionality. |
Blocked unless you consent. |
| Analytics Cookies |
Help us understand website traffic, page views, visitor sources, navigation patterns, session behavior, and website performance. |
Blocked unless you consent. |
| Advertising, Retargeting, and Attribution Cookies |
Support advertising measurement, retargeting, campaign attribution, conversion measurement, visitor-journey analysis, marketing-related live chat or CRM tracking, and similar marketing activities. |
Blocked unless you consent. You may later opt out or withdraw consent through Your Privacy Choices. |
5. Cookie and Tracking Technology Inventory
The tables below summarize the current live CookieYes inventory for the Gov2Biz website. Some entries describe browser storage or similar technologies rather than conventional browser cookies. Exact technologies may change as vendors update their services or as website features change.
Strictly Necessary and Security Cookies
| Cookie / technology |
Provider and category |
Purpose |
Duration / control |
| __cf_bm |
Cloudflare / service delivery – Strictly Necessary / Security |
Supports Cloudflare Bot Management and protection against malicious or automated traffic. |
About 1 hour. Always active where the protected service is used. |
| elementor |
WordPress / Elementor – Strictly Necessary |
Supports website content rendering and page-builder functionality. |
Never expires unless removed. Active where required for website operation. |
| wpEmojiSettingsSupports |
WordPress – Strictly Necessary |
Checks whether the browser can display emojis properly. |
Session. |
| VISITOR_PRIVACY_METADATA |
YouTube / Google – Strictly Necessary |
Stores YouTube privacy or consent-related metadata for the current domain when embedded YouTube content is used. |
About 6 months. Used where embedded YouTube content is present. |
| cookieyes-* |
CookieYes – Strictly Necessary |
Stores cookie consent status and privacy preferences so the website can honor your choices. |
About 1 year. Always active. |
| rc::a |
Google reCAPTCHA – Strictly Necessary / Security |
A persistent browser-storage identifier used to distinguish legitimate users from automated abuse and protect website forms. |
Never expires unless removed. Used where a form is protected by reCAPTCHA. |
| rc::c |
Google reCAPTCHA – Strictly Necessary / Security |
A session browser-storage identifier used during bot detection and challenge verification. |
Session. Used where a form is protected by reCAPTCHA. |
Functional Cookies
| Cookie / technology |
Provider and category |
Purpose |
Duration / control |
| VISITOR_INFO1_LIVE |
YouTube / Google – Functional |
Measures bandwidth and helps determine the YouTube player interface when embedded YouTube content is used. |
About 6 months. Blocked unless Functional cookies are accepted. |
| ytidb::LAST_RESULT_ENTRY_KEY |
YouTube / Google – Functional |
Stores the last YouTube search-result entry selected by the visitor to support related player functionality. |
Never expires unless removed. Blocked unless Functional cookies are accepted. |
Analytics Cookies
| Cookie / technology |
Provider and category |
Purpose |
Duration / control |
| _ga_* |
Google Analytics 4 – Analytics |
Stores and counts page views and related analytics activity. |
About 1 year, 1 month, and 4 days. Blocked unless Analytics cookies are accepted. |
| _ga |
Google Analytics – Analytics |
Calculates visitor, session, campaign, and website-usage data for analytics reporting. |
About 1 year, 1 month, and 4 days. Blocked unless Analytics cookies are accepted. |
| _gid |
Google Analytics – Analytics |
Stores information about how visitors use the website and supports analytics reporting. |
About 1 day. Blocked unless Analytics cookies are accepted. |
| _gat_gtag_UA_* |
Google Analytics / connected legacy Google tag – Analytics |
Supports legacy Google Analytics tag activity or request-rate management where the connected tag is active. |
About 1 minute. Blocked unless Analytics cookies are accepted. |
| YSC |
YouTube / Google – Analytics |
Tracks views of embedded YouTube videos and supports video-playback measurement. |
Session. Blocked unless Analytics cookies are accepted. |
| MUID |
Microsoft / Bing – Analytics |
Recognizes unique web browsers visiting Microsoft services and supports analytics and related service operations. |
About 1 year and 24 days. Blocked unless Analytics cookies are accepted. |
| ANONCHK |
Microsoft / Bing – Analytics |
Stores session information used for Microsoft reporting, measurement, and related service functions. |
About 10 minutes. Blocked unless Analytics cookies are accepted. |
| _clck |
Microsoft Clarity – Analytics |
Retains the browser’s Clarity user identifier and settings for the website. |
About 1 year. Blocked unless Analytics cookies are accepted. |
| _clsk |
Microsoft Clarity – Analytics |
Stores and consolidates page views into a Clarity session. |
About 1 day. Blocked unless Analytics cookies are accepted. |
| SM |
Microsoft Clarity – Analytics |
Synchronizes the MUID identifier across Microsoft domains. |
Session. Blocked unless Analytics cookies are accepted. |
| MR |
Microsoft / Bing – Analytics |
Collects information used for analytics and service measurement. |
About 7 days. Blocked unless Analytics cookies are accepted. |
| SRM_B |
Microsoft / Bing – Analytics |
Stores a Microsoft identifier used for visitor recognition and measurement. |
About 1 year and 24 days. Blocked unless Analytics cookies are accepted. |
| CLID |
Microsoft Clarity – Analytics |
Identifies when Microsoft Clarity first recognized the browser on a website using Clarity. |
About 1 year. Blocked unless Analytics cookies are accepted. |
Advertising, Retargeting, and Attribution Cookies
| Cookie / technology |
Provider and category |
Purpose |
Duration / control |
| first_session |
Freshworks CRM / Freshmarketer – Advertisement |
Retains the visitor’s original session and supports page-visit and traffic-source attribution. |
About 1 month and 1 day. Blocked unless Advertisement cookies are accepted. |
| _fuid |
Factors.ai – Advertisement |
Stores a unique visitor identifier to support journey analysis, campaign attribution, conversion measurement, and marketing analytics. |
About 1 year, 1 month, and 4 days. Blocked unless Advertisement cookies are accepted. |
| _gcl_au |
Google Ads / Google Tag Manager – Advertisement |
Supports advertising efficiency, conversion measurement, and campaign attribution. |
About 3 months. Blocked unless Advertisement cookies are accepted. |
| bcookie |
LinkedIn – Advertisement |
Recognizes browser identifiers and supports LinkedIn advertising and campaign measurement. |
About 1 year. Blocked unless Advertisement cookies are accepted. |
| _fw_crm_v |
Freshchat / Freshworks CRM – Advertisement |
Tracks visitor identity, chat sessions, and related CRM activity. |
About 1 year. Blocked unless Advertisement cookies are accepted. |
| li_gc |
LinkedIn – Advertisement |
Stores a visitor’s consent-related preferences for LinkedIn’s non-essential cookies. |
About 6 months. Blocked unless Advertisement cookies are accepted. |
| lidc |
LinkedIn – Advertisement |
Supports LinkedIn data-center selection and delivery of LinkedIn services. |
About 1 day. Blocked unless Advertisement cookies are accepted. |
| try_get_old_cookie |
Factors.ai – Advertisement |
Helps recognize returning visitors, link sessions, and preserve attribution information. |
Session. Blocked unless Advertisement cookies are accepted. |
| __Secure-YNID |
YouTube / Google – Advertisement |
Supports security and fraud-prevention functions associated with YouTube or Google services. |
About 6 months. Blocked unless Advertisement cookies are accepted. |
| __Secure-ROLLOUT_TOKEN |
YouTube / Google – Advertisement |
Supports staged feature rollout and experimentation for YouTube or Google services. |
About 6 months. Blocked unless Advertisement cookies are accepted. |
| __Secure-YEC |
YouTube / Google – Advertisement |
Used by YouTube or Google in connection with embedded content and related service operation. |
Listed as past or expired. Blocked unless Advertisement cookies are accepted if set. |
| _zg* |
Freshchat / Freshworks – Advertisement |
Supports customer chat, visitor-session continuity, chat history, and personalized interactions. |
Session. Blocked unless Advertisement cookies are accepted. |
| test_cookie |
DoubleClick / Google – Advertisement |
Checks whether the visitor’s browser supports cookies. |
About 15 minutes. Blocked unless Advertisement cookies are accepted. |
| li_sugr |
LinkedIn – Advertisement |
Supports probabilistic matching of a visitor’s identity for LinkedIn advertising and measurement. |
About 90 days. Blocked unless Advertisement cookies are accepted. |
6. Third-Party Cookies and Providers
Some cookies and similar technologies are provided by third parties. These third parties may process information according to their own privacy notices and cookie policies. The third-party providers represented by the current inventory include:
- WP Engine and Cloudflare or Cloudflare-backed services for hosting, security, traffic management, bot detection, CDN, and related infrastructure.
- CookieYes for cookie consent and preference management.
- Google reCAPTCHA for bot detection, abuse prevention, and form security.
- Google Analytics, Google Tag Manager, Google Ads, and DoubleClick for analytics, tag management, advertising, attribution, and conversion measurement.
- Microsoft Clarity and Bing for website behavior analytics, session insights, browser recognition, and measurement.
- LinkedIn for advertising, retargeting, browser recognition, and campaign measurement.
- YouTube / Google for embedded video content and related playback, privacy, analytics, security, and experimentation technologies when such content is used.
- Freshchat / Freshworks for live chat, CRM functions, visitor identity, page-visit tracking, session continuity, and traffic-source or campaign attribution.
- Factors.ai for visitor identification, journey analytics, campaign attribution, conversion measurement, and marketing analytics.
7. Sale/Share and Targeted Advertising Opt-Outs
Some analytics, advertising, retargeting, and attribution technologies may be considered a “sale,” “sharing,” or targeted advertising under certain U.S. state privacy laws, even though Gov2Biz does not sell personal information for money.
Because Gov2Biz uses a stricter consent approach, these non-essential technologies are intended to be blocked unless you consent. You may later withdraw consent or opt out of sale/share-related or targeted advertising technologies through the “Your Privacy Choices” link in the website footer.
Where required by applicable law and technically supported, we honor legally recognized opt-out preference signals, such as Global Privacy Control, as an opt-out request for the browser or device that sends the signal.
8. Browser Controls
Most browsers allow you to block, delete, or manage cookies through browser settings. Browser settings vary by provider and device. You may review the official support pages for your browser to learn how to manage cookies:
Blocking or deleting cookies may affect website functionality and may require you to reset preferences on future visits.
9. Updates to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in cookies, vendors, website features, legal requirements, or our business practices. The updated version will be posted with a revised “Last Updated” date.
10. Contact Us
For questions about this Cookie Policy or our use of cookies and similar technologies, contact us at:
